We took a step back and observed how some franchise systems were leveraging our franchise field audits app to make a substantial impact on their franchisee’s performance.
We believe that being impactful is much more important than simply ensuring compliance, which is the traditional perceived benefit of a field audit. Compliance has its place but we’ve discovered that forward-thinking franchisees share the belief that their auditors should be coaches not cops, increasing franchisee engagement and improving unit-level economics.
As such, we decided to start a series of articles tying some interesting field audit questions to their concrete impact on the bottom line. Today we launch Part 1 and will write additional articles in this series over time. We’d be happy to hear your suggestions concerning impactful field audit questions. If you have a good story to share, please reach out!
- Are perishables used on a first in first out (FIFO) basis?
- Is staff suggesting an upsell or cross-sell?
- Is the collateral for the latest marketing campaign present?
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